I remember the first time I heard about the Masters of Beef Advocacy Program - I was an undergrad at Kansas State University (Go Cats!) and was becoming aware of the need for more vocal advocates of agriculture and the beef industry. I dutifully watched the videos, completed the quizzes and even filled out the essays. Earning my Masters of Beef Advocacy designation was the first step on my path to be a better agriculture advocate - little did I know the huge impact the MBA program would have on my life and career.
Building upon the desire to be a better beef advocate, I, along with several other talented beef community members, have spent the last several months meticulously creating the new MBA 2.0, comprised of five lessons dedicated to expanding your beef advocacy horizons. Each of the lessons examines the safety, nutrition, animal care and sustainability efforts in place during the various phases of the beef lifecycle, with new up-to-date information on beef community efforts to continuously improve the way we raise beef.
I hope this new set of lessons inspires you to step out of your comfort zone and engage in real conversations with consumers. Who knows who you may meet, where the road may take you or whose world you'll change.
MBA Alumni Facebook Group
Are you engaging with your fellow advocates and alumni in the Masters of Beef Advocacy Alumni Facebook group? If not, you're missing out of some enlightening conversations about hot issues affecting the beef community. If you haven't yet joined, please do so today - this group will provide opportunities for engagement with other members, calls to action and advocacy tips for our graduates.
To join, simply click the link below and you will be directed to the MBA Alumni group page. Click on the "Join Group" button in the top right corner to request admission to the group - due to the large volume of alumni (5,500 strong!) it may take 24 hours or more for your request to be approved.
MBA Facebook
Please let me know if you have any questions - your dedication to the beefcommunity is greatly appreciated and we look forward to interacting with you!
