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Post Info TOPIC: Promoting your strengths, targeting younger customers


Veteran Member

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Promoting your strengths, targeting younger customers


Walmart has over 3,000 Supercenters nationwide, they do more grocery sales than any other food chain, How many Christmas Special orders will walmarts get this Christmas?????????? How many Walmart cutters will cut a pork crown roast???? or Prime Rib?? That's right absolutely none!!! While this may be the norm at your store/market, we still need to drive this message home, we still need to target younger shoppers ...how??? social media.. the younger generation are the smart phone generation and may not read flyers,, so if you work at a store that has a facebook account- TAKE the time to blast out these awesome meatcase displays to them- drive home you have professional butchers and invite special orders - take pictures or you, or meatcutters in the store holding crown roasts and prime ribs - we are visual creatures . just saying

 



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Guru

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RE: Promoting your strengths, targeting younger customers


Independent stores could create their own mobile device apps just like walmart does and keep customers up to date instantly on new specials and sales. Give them the option to place special orders through the app. I am a genius.






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Founder of The Meat Cutter's Club

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RE: Promoting your strengths, targeting younger customers


I agree with Mainemeatman on this, social media is a great way to fight Wal-Mart and the use of these words on this image below

Bring them in with Social Media, Customer Service and Good Quality Meats

 photo youngcouplemeatman_zpse76a3bf2.jpg  

These words are a killer for box stores or chain stores selling per pack meats

 photo slide-meat2_zps5c1a59bb.jpg



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Leon Wildberger

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Founder of The Meat Cutter's Club

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RE: Promoting your strengths, targeting younger customers


Fdarn I like your ideal, it would be nice to have that



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Leon Wildberger

Executive Director 



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RE: Promoting your strengths, targeting younger customers


I just want to put in my two cents. I may be young but I am definitely smart enough NOT to ever buy my meat products from Wal-mart.

I agree with the both of you that mobile apps would help bring attention to specialty stores.

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Veteran Member

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RE: Promoting your strengths, targeting younger customers


Indeed you are!  I think that's a great idea.
Merry Christmas Fred.
fdarn wrote:

Independent stores could create their own mobile device apps just like walmart does and keep customers up to date instantly on new specials and sales. Give them the option to place special orders through the app. I am a genius.





 



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Jimmy the Butcher jhenry@airpower.com

www.linkedin.com/in/jameshenry/

www.airpower.com



Member

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RE: Promoting your strengths, targeting younger customers


This year we started sending out text messages with deals that only people that signed up could only get. We also are very very heavy on facebook.

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Guru

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RE: Promoting your strengths, targeting younger customers


If you have an independent store and I could build you an app that allowed you to post messages for sales and accept instant messages from users. Would you buy it? Would your employer buy it? On facebook you have to check the page or see it on your wall before it gets buried under countless other postings. But with this app the store manager just presses send and it sends an alert to every smart phone and tablet that has the app installed.

Would anyone buy that?

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