Australian’s enjoy some of the best beef in the world thanks to the care and dedication of our farmers to the land and their animals.

The Australian red meat industry is one of the most established and important sectors – injecting $16 billion into the nation’s economy and employing over 172,000 people.   The industry takes sustainability very seriously – that is sustainability for the environment, the livelihood of our farmers and Australia’s food supply.

Through Meat & Livestock Australia the red meat industry invests over $7.5 million annually in research and development to further reduce the industry's environmental footprint. A particular area of focus for the industry is to continue to reduce emissions, with a 5.3% reduction in emissions per kilogram of beef produced already achieved since 1990.

Livestock farmers also have an important role to play in reducing Australia's overall emissions profile by managing the soil, trees, grass and native bushland to increase the amount of carbon stored in them.