The American Heart Association (AHA) has certified three extra lean beef cuts for “Heart Smart” shopping. This certification allows retailers to display the American Heart Association’s coveted heart-check mark on fresh case beef packages, promoting the health benefits of beef to your customers. Upon seeing the highly recognizable heart-check mark, your customers will know that these fresh beef cuts meet the association’s criteria for saturated fat and cholesterol – a good first step in creating an overall sensible eating plan. The Beef Checkoff Trade Association Certification simplifies processing and related participation costs to adopt the heart-check mark.Learn More