Jersey Boneless Short Rib steak will be available nowhere else but at our stores (US and Canada only) for just $8.99/lb. Butchers at all Whole Foods Market stores will be creating this cut for you to try!

A great value and a versatile cut, the Jersey Boneless Short Rib steak starts with a four-bone short rib. Armand detaches the bones from the still-connected short rib meat to create a steak that’s an excellent choice for shoppers seeking tender beef at a friendly price. Designed with grilling in mind, this is a value cut that Armand says can also be marinated or rubbed, roasted or braised/slow-cooked.

Looking for the best way to season and prep the new Jersey Boneless Short Rib? Try this tasty spice blend courtesy of Chef Tim Byres, owner and chef of Smoke and Chicken Scratch restaurants in Dallas, Texas.