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Post Info TOPIC: Meal Deals
apcowboy


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Meal Deals
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From: MSN Nicknamec.gifSirloindave1  (Original Message)Sent: 4/20/2005 8:59 PM
Here in our organization,(PriceChopper) we have started a "Meal Deal" incorporating a meat and other cross-merchandising from other departments. Seems to be slow at this point we have tried several combinations, this week we have J-Ville Brats, buns, Pepsi, pork and beans with a 16oz mustard all for the price of a 3lb pkg of brats. Hope this does well with the grilling season upon us, time will tell... Dave


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Leon Wildberger

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apcowboy


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From: MSN Nicknamec.gifKimba37196538Sent: 4/20/2005 9:07 PM
hi,we do that to,we have to put in the case to,like put cheese were gr.meat is,eggs were bacon is.pineapples were the hams are.saurkrat were pork is.lemons were fish is.some merchandise like that.


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Leon Wildberger

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From: MSN Nicknamec.gifSirloindave1Sent: 4/25/2005 7:24 PM
Kimba... obviously your store hasn't heard of "CrossContamination" the city where I work would have a hayday with something like that....


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Leon Wildberger

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apcowboy


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From: MSN Nicknamec.gifMeatgradySent: 4/25/2005 9:52 PM
Glad this was brought up about"CrossContamination". You do have to be carefull on that, especially with chicken. You shouldn't have chicken on a shelf above any other product because it can possably leak down on whatever is below it ,and you may not cook that product enough to kill the bacteria from the chicken. Pork and beef are not so bad. I try to keep it seperated in the case. If all else ,I put chicken in the bottom of my case. Now here is a thought, What about meatloaf mix? you put a ball of beef, pork.and veil on the same tray, or you can grind all this together. is that CrossContamination!?

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Leon Wildberger

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From: MSN Nicknamec.gifMeatgradySent: 4/26/2005 4:57 PM
I put four hash brown patties and eight finger link breakfast sausage on a tray together. First i weigh the hash browns, then the sausage. If they add up to say $5.19 i put like 5.39 for the pack. It usally is about the same. Just have to check every now and then.

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Leon Wildberger

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From: MSN Nicknamec.gifSirloindave1Sent: 4/29/2005 4:49 PM
Here in Kansas we have to put a wrap around the "ball" of pork before it is wrapped as meatloaf mix... dave


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Leon Wildberger

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From: MSN Nicknamec.gifLivingJust4fun247  (Original Message)Sent: 3/20/2005 7:56 PM
 Last week I merchandised some of my bacon that had a 54% gross margin, with  large eggs from the grocery department in a 4 by 4 case in the front lobby. The bacon retailed for 4.69 lb.
 I got together with the grocery manager, and we decided that when a customer bought a package of bacon, they would get the eggs free.
 How we did it was, we made coupons on the computer with a look up number on it, that the cashiers could punch in at the register at the time of purchase. I had to program the look up number into the computer. It would take the price of the eggs off the balance of the receipt under dairy. We taped the coupons on each package of bacon with the words: Free large eggs when you buy one pound of bacon.
 The way it works is: The coupon amount is deducted from the grocery dairy sub-department, and put on a misc. on the weekly profit and loss report. The sales of the eggs still show up on the report, justifing the inventory for the dairy sub-department. The net profit in the grocery department does go down a little bit for for the quarter, but it's not noticable at all because it's such a big department.
 I had a banner across the case, a large sign above the case, and a large stand up sign outside, in front of the store.
 We ended up selling 354 packs of bacon at 4.69 lb = $1660.26 sales
It was a little over a 2000 % sales increase from the previous week for the bacon, with a 54% gross, not counting the sales increase in grocery.
 Lucky me, and a guy that doesn't like to wear a cutting glove..... LOL......
All us meat guys and ladies have to show the grocery _ _ _ _ _ _ _ _ how to merchandise.  I'll let you fill in the blanks.....LOL
 
                                                             "FUN"


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Leon Wildberger

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From: nannakatSent: 3/22/2005 8:36 AM
we do this thing at our store called a breakfast pack. it's a dozen eggs,2 tubes of our cheapest biscucts,2 rolls of our cheapest sausage and 1 lb. of our cheapest bacon. it retails for $6.99 and we sell the heck out of them especially on weekends. it' makes no sense to me,if you take the time to pick each of these items up idividually it would cost about half as much,but one stop shopping is the name of the game. and when the low carb craze was at it's peak we substituted shredded cheese for the biscuts and charged a dollar more. and got it. go figure
nanna

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Leon Wildberger

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From: MSN Nicknamec.gifLivingJust4fun247Sent: 3/22/2005 8:23 PM
Hi Nanna,
 That's the right concept. A meal idea, one stop, impulse buy. I use them for different purposes. I may do it for the gross, may do it for a sales increase, and may do it for a Items per labor hour percentage increase. My company likes to focus on the items per labor hour a lot.
 This is a merchandising tip I do for that. I've been doing this for a few years, and been very successful at it.
 
I have an old Kraft freezer case with frozen meatballs in it.     Retail $2.99
Above it on a shelf, I display boxes of assorted pasta.           Retail     .69
On a round next to it, I display canned spaghetti sauce          Retail     .99
Have a sign on it saying Great Meal for Four, and only............................$4.67
 
An average of 20 customers buy it a day. Around $93.4 Sales for store per day
                                                                 Total meat   $59.8 for Meat Dept.
If you times that by a week..................................$653.8  Extra sales for store
Meat Dept..........................................................$418.6  
 
Times that by 52 weeks and tell me what you come up with. Not bad for an impulse buy. Very frugal for the customer, easy to control your inventory, and high dollar sales, and items per labor hr percentage increases for your meat frozen department.
 
Good job Nanna with your merchandising.


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Leon Wildberger

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ANY NEW IDEALS FOR THIS OLD SITE POST ??

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Leon Wildberger

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kingofcubes


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Meal Deals
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Do u guys got ingredient labels for all that stuff?  If not I wouldn't be merchandising like that, the risk of cross-contamination is way too big to take the risk, one person gets sick your whole company can go down.  You  also have to think about food allergies!


-- Edited by kingofcubes on Monday 28th of February 2011 01:52:22 PM

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Burgermeister


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If you gotta do all that, how about including some toothpaste, toothbrushes, toilet paper, etc? They should need all those things too if they buy and eat anything from the meat case. Maybe you should put cigarrettes in the case too?



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Burgermeister


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I got a good idea. Possibly Valentines Day only, but why not all year? Maybe put steaks in packs of two. Call it "his n hers packs". Put two filet mignon, a bottle of wine and a packet of condoms. You can try lobster tails n condoms. Maybe a small box of chocolate can be added too.

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apcowboy


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carnicerolarry, you the man Let me go on record now !!! your sense of humor NEVER fails to make me laugh !!! big laugh

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Leon Wildberger

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